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Festivals done differently

We’re giving the festival experience a lux upgrade, taking over W Dubai – The Palm for three days of music, cocktails, dance parties on the WET Deck, workouts and more. Marriott Bonvoy™ members can enjoy exclusive access to VIP experiences. Want to join the fun? Become a member at

Mark the dates

Amp up your access

Get closer to the music — and get the VIP treatment — with exclusive packages from Marriott Bonvoy Moments™. View all Moments here.

Join the fun

Become a Marriott Bonvoy member. Get exclusive benefits at Wake Up Call and earn points at W Dubai – The Palm and at more than 7,000 hotels worldwide.

Join now

Ways to play

Book a room

Your room is your pass — book a room for access to the entire festival.

Book now


Buy a day pass

Be a part of it all without a room. Buy a day pass.

Buy passes

Tune in

Stream our custom playlist with Wake Up Call artists.

Follow W on Spotify


Watch a recap of what happened at Wake Up Call in 2018.

See more highlights

Your must-do list

It's more than music. Here's what's happening offstage on Wake Up Call weekend.

Eats and beats

Amp up your appetite with innovative eats from Michelin-starred chefs and signature cocktails from our rooftop bar with 360° views.


No task too small, no ask too big. We’re here to make it happen with our 24/7 service.

Fuel your glow

Relax and reset. All spa treatments are designed to get you right and ready.

W Insiders

In-the-know tastemakers grant exclusive access and set the stage for amplified experiences.

Questions about Wake Up Call? Learn more.

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