Festivals Done Differently

Wake Up Call is a multi-day music festival exclusively for Starwood Preferred Guest® (SPG®) and Marriott Rewards® members. We’re giving the festival experience a luxe upgrade by taking over W Hotels in the world’s hottest travel destinations — getting members closer to the music with insider access.

Access Amplified

Throw out the old festival playbook — get ready for a weekend of WET Deck® dance parties and intimate performances.

Eats and Beats

Fuel up with a curated selection of food and cocktails from featured restaurants and top chefs.


No task too small, no ask too big. We’re here to make it happen with our 24/7 service.

Fuel Your Glow

Our feel-good fixes are designed to help you hit pause, recharge and put your best face forward.

Experience Everything

Mix, mingle and more with your favorite artists with exclusive Moments experiences.

Press play

Turn it up with the official Wake Up Call playlist.


Party it up in style with this day-to-night festival packing guide.

Rock it